Packaging & Promotion
Business & Gift Card Packaging
" From Pubs, Hotels and shops to services, businesses and institutions of all kinds both big and small, all across Ireland, will always be in need of a staple and reliable business or gift card for customers and communities.
Adding that extra touch of quality and care to those cards, and how they're presented can make all the difference in repeat customers and clients. That is where the extra effort of gifted packaging plays a huge role.
Here feature a highlighted few I've had the pleasure to design and produce, among many
Werhly Brothers
Gift Card & Packaging
" A 150 Years in Business is a bit special, and deserves a special gift
Project duration: 3 Weeks
Brief: While working at ADC PlastiCard, Werhly Jewellers, a family run Sligo based business celebrating an incredible 150 years in business, wanted to commemorate with a change to their long running gift card design as well as a special commorative gift box to go with.
As part of changes was the incorporation of gold foiling treatment to elements of the new design, while recommendations for type of gift box were made, of which they settled on a 'clam shell' design.
Chiwing Teas Range
" Finding a solution, for the perfect blend of sustainability and quality
Project duration: 5 Weeks
Brief: A new tea bag brand for international market, with Chinese teas and floral teas, called 'Chiwing Tea'.
Requests for Logo and packaging design to speak quality and comfort, while packaging type desired by owner to be of a tubular design and recyclable material.
A logo and packaging design featuring a colour scheme for each of the tea range were thus developed to distinguish each within
the family.
Dobinsons Coil Springs
" Packaging Family History, Legacy & Enduring Quality
Project duration: 4 Weeks
Brief: Dobinsons, a proud Australian family founded and run business of springs & suspension since 1953, felt their packaging was due for a fresh upgrade.
Design requests called for a solution simpler to the existing one, to be slightly contemporary, yet still have the distinct look and feel of the Dobinsons brand name and packaging.
A-Z Dried Fruits Snacks
"Feel Good, Do Good, Eat Good
Project duration: 4 Weeks
Brief: A-Z Snacks, a newly established dried fruit snack brand, featuring produce from Fair Trade Farmers and growers in Uganda was needing a colourfully distinct packaging design.
Both logo and branding treatment for packaging attempt to capture the personality and qualities of the product, while honouring and championing its growers and suppliers to be one of vibrance, distinction, honesty and quality, across its range of dried fruit produce.
Textronic Autoparts
" Consistency of quality, meets consistency of Design. The Proof is in the box
Project duration: 5 Weeks
Brief: Request to create a new design logo and packaging for the launch of a new Auto-electric parts company Textronic.
Range of parts include voltage regulators and rectifiers as well as engine managment such as emission control (sensors, valves etc.)
Requests were met with:
Distinct logo and font treatment, to give a slick and impactful look.
Easily identifiable colour coded packaging and design for each part, while also offering brand cohesion.
